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The Future of The Beauty Industry: Clean Beauty{ A Complete Guide}

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The Future of The Beauty Industry: Clean Beauty

Is clean beauty the future of the beauty industry? Yes, please!

Today, more and more people are becoming increasingly aware of checking what’s in their skin and beauty products.


Because law doesn’t enforce FDA approval of cosmetic product ingredients. This scary fact has many women reconsidering their beauty regimens and joining the clean beauty movement.

This movement advocates for cosmetics free of harmful ingredients like artificial colors, parabens, pesticides and sulphates. Unfortunately, the list of harmful ingredients does not stop there.

The Future of The Beauty Industry: Clean Beauty

Two Common Ingredients To Avoid For Clean Beauty

Two common ingredients that many dermatologists recommend avoiding are parabens and phthalates.


Parabens are often found in a variety of beauty and hygiene products including shampoos, conditioners, deodorants and lotions. Dermatologists recommend removing paraben products because this synthetic compound has proven links to breast cancer and hormone imbalances.

2. Phthalates

Additionally, phthalates are combination of chemicals that create plastics. Dibutylphthalate (DBP), a type of phthalate, is commonly found in scented lotions and nail polish. Phthalates are avoided by some because they were found to damage animal livers, lungs and reproductive systems.

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You may also use Smartphone Apps like Think Dirty to do a thorough research on other product ingredients before buying any skin care product. I wrote about Think Dirty in this post on the 5 big signs you need to update your skincare routine and also, how to update it.

This has also inspired some to opt for vegan beauty.

The Future of The Beauty Industry: Clean Beauty

Clean Beauty Trends To Embrace

1.Vegan Beauty

Most people associate vegan as a diet, but veganism simply means abstaining from animal and animal product consumption or use.

This rule certainly applies to cosmetics! Vegan beauty products don’t use animal product ingredients and/or test cosmetics on animals. Furthermore, many people find vegan beauty appealing due to its cruelty free aspect.

If you don’t practice a vegan lifestyle, but want to support cruelty-free initiatives, organic cosmetics are another great option that is better-for-you than the standard beauty products.

Organic beauty products are actually regulated by the FDA, meaning companies have much stricter guidelines to adhere to. In order for a beauty product to obtain a USDA Organic status, it must contain 95% organic ingredients.

Although these products aren’t entirely organic, they can be less harmful to your skin and the planet.

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The Future of The Beauty Industry: Clean Beauty

2. Fair Trade In The Beauty Industry

Another increasingly popular beauty product type is fair trade.

Fair trade is a regulation that ensures beauty product ingredients are ethically sources, and that the farmers and producers are receiving fair wages for those products. Some may be surprised to know fair trade beauty is most important to the millennial generation.

Therefore, becoming fair trade certified might need to be a priority for your business if you want to reach this demographic.

The Future of The Beauty Industry: Clean Beauty

In addition to everyday consumers, celebrities such as Miranda Kerr, Jesica Alba, and Kourtney Kardashian have joined the clean beauty movement to create change in the industry.

More specifically, Jessica Alba, co-founder of The Honest Company, has won multiple Best of Beauty Awards for her product lines, and Kourtney Kardashian has even gone to Washington D.C. in support of the Personal Care Products Safety Act (PCPSA).

The Future of The Beauty Industry: Clean Beauty

If you haven’t made the switch to clean beauty products, hopefully this inspires you to consider making a change.

Many cosmetics contain toxic ingredients and people are demanding ethically sourced, cruelty-free, and safe beauty products. You can also make a change by creating your own beauty products at home!

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Hola mentions a variety of DIY beauty recipes that are simple and easy to make from the comfort of your own kitchen. From coffee mud and banana face masks to a sweet almond body scrub, this guide has fantastic recipes that promote healthy skin, and outlines all the wonderful types of better-for-you beauty products.

Do something kind for your skin and make a change today!

A Guide To Clean Beauty

A Guide to Clean Beauty

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Well, what’s your take on clean beauty? How are you supporting the clean beauty movement too?

Lemme hear your thoughts in the comments below…



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  1. I love this post, I am trying to update all my beauty products as much as I can; luckily there seems to be so much more focus on clean beauty these days. Not tried these products yet so off to find out more x

    • It’s nice that you update your skincare products often since they expire or fail to work on our skin sometimes. Anyway, be on the lookout for clean beauty products too.

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